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Machine Learning

G2M Insights to partner with CU Boulder for the development of its Analyzr platform
G2M Insights to partner with CU Boulder for the development of its Analyzr platform
We are pleased to announce this partnership with the Department of Computer Science at the University of Colorado Boulder! ...
We are pleased to announce this partnership with ...
How to build effective machine learning models: A checklist for marketers
How to build effective machine learning models: A checklist for marketers
You may be in the planning phase of building your own machine learning model, be it a propensity model ...
You may be in the planning phase of ...
What is machine learning and how does it impact marketing analytics?
What is machine learning and how does it impact marketing analytics?
TLDR: Machine learning will help you improve your conversion rates by up to 6x and ability plan resources by ...
TLDR: Machine learning will help you improve your ...
How to build a propensity model: A comprehensive guide
How to build a propensity model: A comprehensive guide
You already understand at a high level what a propensity model is and why marketers should care. Let’s get ...
You already understand at a high level what ...
What is a propensity model, and why should marketers care?
What is a propensity model, and why should marketers care?
Have you ever wondered why your competitors seem to do a better job of targeting prospects and achieve higher ...
Have you ever wondered why your competitors seem ...
Model Drift: Why “Set-It and Forget-It” Doesn’t Work for Machine Learning Models
Model Drift: Why “Set-It and Forget-It” Doesn’t Work for Machine Learning Models
So you've built your machine learning model and you're proud of your marketing analytics insights. You have accurate propensities ...
So you've built your machine learning model and ...